Trumpia Blog | SMS Automation & Text Marketing Blog

There are countless marketing strategies in the world. Whether you are walking down the aisle of a store or browsing online retailers on the internet, you will likely come across numerous marketing techniques. For those who own a business, recognizing the effectiveness of marketing is a useful tool. By understanding how specific marketing works, you learn how to put yourself ...

Emojis have become a universal language in text messaging. When used correctly, they add personality, emotion, and clarity to your messages. For businesses using SMS marketing, emojis can also increase engagement and help your texts feel more natural and conversational. The key is understanding what each emoji actually communicates before including it in a campaign.

There are countless marketing strategies in the world. Whether you are walking down the aisle of a store or browsing online retailers, you will likely come across numerous marketing techniques. For those who own a business, recognizing the effectiveness of marketing is a useful tool. By understanding how specific marketing works, you learn how to put yourself in the customer’...

An SMS drip campaign derives its name from the drip-irrigation farming model. In this model, small amounts of water are consistently supplied to crops over a certain period. Similar to this is drip marketing, a process of communicating with customers over a prolonged period. During this period, content will include promotional offers, educational materials, and more. Specific...

Getting someone to give you their phone number is not the same as getting an email address. Inboxes feel crowded. A phone number feels personal. That doesn’t mean your customers won’t opt in to