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A listener asked me a two-part question: as she gets ready to publish her book and launch her speaking career, what's the simplest, most economical path to having a box of copies on hand, and what should she budget to get there? I love this question, because I'm currently doing the exact thing she's asking about with the relaunch of
Most traditionally published authors go through a moment (or 100 moments) when they realize that their publisher isn’t actually doing anything for them. Some just accept that while others ask themselves the age-old question: can I get my rights back?
That’s what a listener asked me this week: when a publishing contract expires, is it better to renew or get the...
Two of you sent me questions that looked different on the surface but landed in the same place: how to market a book under a pen name, and why past launches haven't performed the way you wanted. My answer to both is the same.
Lead magnets, newsletter lists and social media followers have done almost nothing for me, and the data backs it up. Justin Timberlake a...
A client of mine named Jimmie Applegate asked me a question I get from almost every author I work with, even though he was too polite to ask it quite this bluntly: he has a published book,