Super Library Marketing: Practical Tips and Ideas for Library Promotion

Photo courtesy of Cincinnati & Hamilton Public Library

For years, library staff and library marketers have worried about reaching Generation Z, the generation r...

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I have a small scheduling change to share for Super Library Marketing and The Library Marketing Show.

Over the past few months, I’ve settled into my role as Brand and Communications Director at Cincinnati and Hamilton County Public Li...

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#LibraryMarketingShow, episode 345

What if the biggest threat to your library’s social media strategy isn’t another algorithm change… but AI?

As we become more reliant on AI tools to create content, the trust that audiences ...

Photo courtesy Cincinnati & Hamilton County Public Library

This week, I got to participate in an informal, impromptu awards ceremony for one of my coworkers.

Andy is a quiet, unassum...

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#LibraryMarketingShow, episode 344

As libraries create more content on Instagram Reels, TikTok, and YouTube Shorts, many marketers are asking the same question: How will new ADA accessibility requirements affect short-form video?

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