Want to keep yourself up to date with the latest news from PPC – About PPC – Pay Per Click Management | ppc.org?
Subscribe using the "Follow" button below and we provide you with customized updates, via topic or tag, that get delivered to your email address, your smartphone or on your dedicated news page on follow.it.
You can unsubscribe at any time painlessly.
Title of PPC – About PPC – Pay Per Click Management | ppc.org: "Home - PPC - About PPC - Pay Per Click Management | ppc.org"
Is this your feed? Claim it!
Two years ago, the three people on my team managed three or four Google Ads accounts each. Today, we manage six or seven. More revenue, more complexity, better outcomes for clients, and we still get out of the office on time. We didn’t hire anyone new. Well, not anyone human.
I lead the paid search team at a German agency that focuses on products requiring plenty of exp...
Ask most agency owners what’s eating their margin, and they’ll point to payroll, media costs, or client churn. Almost nobody points to their software stack — which is exactly why it’s such an effective place for money to disappear.
The numbers are worse than most agencies assume. The average company now runs around 106 SaaS applications, and roughly a third to half of a...