Packaging Of The World

Naming, identity creation & packaging design for Yutrients From founders Graham & Dom Winn, Yutrients is a new DTC brand that offers a truly personalised service in the supplements category. At the intersection of AI tech + decades of supplement industry know-how, Yutrients is a daily powder blend you custom-build yourself, made to order in […]

ENIGMA is a premium botanical cocktail mixer brand concept designed to bring sophistication and curiosity to the ready-to-mix beverage category. The identity centers on bold typography, minimalist label architecture, and vibrant liquid colors that become part of the visual experience. Inspired by contemporary cocktail culture, apothecary aesthetics, and luxury spirits packaging,...

There once was a king whose greatness was not measured by the size of his kingdom, the gold in his palace, or the crown upon his head. What made him different was something far more precious. Deep within his land, he discovered a cacao unlike any other — rich, intense, and remarkably rare. From the […]

Rascals Brewing: Brand Identity, Packaging & Spatial Design Rascals Brewing has always had an independent streak. For its 2024 rebrand, the Dublin brewery needed an identity that could retain that personality while bringing greater clarity and consistency to a growing portfolio of beers. Led by Art Director Tríona O’Donoghue, the new identity takes a deliberately […]

From heritage to hype: rebranding Aspall for CEE party people  Molson Coors needed centuries-old Aspall to speak the language of Central and Eastern Europe’s social scene. We took this refined British cyder and turned it into Pip & Wild, a fruity line extension ready for pre-parties, festivals, and those chill weekend nights. Strategy, naming exploration, […]