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Website title: Mojo Nation | Celebrating the creativity of the toy, game & designer community

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Netflix has teamed up with schleich for a line of One Piece collectible figurines, set to launch in summer 2027.

The One Piece range will join schleich’s Little Legends line, and the 13 figurines will include characters like Monkey D. Luffy, Chopper and Buggy – as well as a surprise character with special gold colouring.


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Mattel launched an UNO Beach House experience at last week’s Boardmasters festival in Cornwall.

Set within the festival grounds, the UNO Beach House gave festivalgoers the opportunity to play UNO games, personalise their own UNO Wild Cards and shop a selection of UNO products from Smyths. The activation also marked the first time UNO has establ...


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Mattel has launched Mattel Game Studios, a new global digital game arm that will develop, publish and operate original interactive experiences inspired by Mattel’s portfolio of IP.

Mattel Game Studios brings together nearly 300 artists, designers, engineers, live operations specialists and producers across Los Angeles and Hangz...


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TOMY’s The Traitors games portfolio is now rolling out across multiple territories in EMEA and Australia, before expanding into additional international markets in 2027.

The slate includes the refreshed UK edition of The Traitors Board Game, featuring six brand-new missions, as well as new title One Night of The Traitors – Cast...


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Isaac, it’s great to catch up. This year sees Bratz celebrate its 25th anniversary. Can you talk us through the brand’s origin story?
Well, until the year 2000, Barbie had 98% market share – and Barbie was this unrealistic doll. One day my daughter asked why she couldn’t find a doll that looked like her. So we chased that, but frankly everything...


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