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Website title: MoEngage - Insights-led Customer Engagement Platform

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Reading Time: 18 minutes

The best Shopify customer retention apps in 2026 for engagement include MoEngage, Klaviyo, Omnisend, Attentive, Yotpo, and Gorgias.

But in practice, the results usually depend on how well the platform fits your business.

Be it the store size, customer behavior, budget, or the systems you already use, all these factors play a part in tha...


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Reading Time: 8 minutesThe 2:47 AM Problem

An AI customer service assistant at a global retailer was asked, in the middle of the night, to summarize a returning customer’s recent order history. So it did, and shared it with the service rep. But it also provided the customer’s home address, full payment card number, and the contents of a support call from six months earlier....


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Reading Time: 6 minutesA personalização tem um limite. Esse limite é determinado pela capacidade humana.

Desde que as marcas começaram a investir no engajamento do cliente, o objetivo permaneceu o mesmo: estar presente no momento certo, com a mensagem certa, para cada pessoa. E, durante todo esse tempo, a mesma restrição tem sido um obstáculo. Fazer isso em...


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Reading Time: 8 minutes

TL;DR

France’s CNIL and Italy’s Garante have both ruled that including an open tracking pixel in emails for marketing purposes requires explicit, separate consent from the recipient, the same standard already applied to website cookies.

This applies to any brand sending emails to recipients located in France or Italy, re...


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