Lambda Films

For a brief, glorious moment, streaming services promised a future free from advertising. But, the bubble had to burst sometime, when somebody in a finance department eventually found a calculator. Now the adverts are back (no, Netflix, you’re not having more of my money) and this time, they’re smarter.For marketers, Connected TV is arguably one of the most...

Voice consistency is one of the most common failure points in AI filmmaking, and one of the least discussed.

Native audio inside AI video generations has become the standard, most current models generate dialogue and voice directly alongside the visual,...

Motion capture used to mean a dark studio, a suit covered in reflective markers, and a rental bill bigger than most indie budgets. However, In 2026, a phone on a tripod and the right software is often enough to get usable body motion data.

Every production has to balance creative ambition with commercial reality. As much as we hate to admit it!

On our latest campaign for Sprinklr, the agency had conceived a simple, but impactful...

A product that looks slightly different in every generated shot, a shifted logo, a color that drifts, packaging text that changes, undermines a brand faster than almost any other AI video mistak...