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SEOUL, August 12, 2026 – Hyundai Motor Group (the Group) has partnered with Korean electronic music artist KIRARA to debut ‘Temper,’ a musical composition that translates the Group’s technology development philosophy into an auditory experience.

SEOUL, August 11, 2026 – Hyundai Motor Group (the Group) today shared its digital transformation (DX) and AI transformation (AX) journey, key achievements and future plans at the Hyundai Motor Group AX Achievement Showcase (‘Beyond AI, Transforming the Way We Work’) — held at its headquarters in Seoul.

As vehicles become increasingly software-defined, validating hundreds of controllers, thousands of signals and complex electronic functions before prototype assembly is more important than ever.

SEOUL, August 7, 2026 – Hyundai Motor Company has strengthened its position as a global design and marketing leader by securing ten awards, including one Best of the Best, at the Red Dot Design Award: Brands & Communication Design 2026 — one of the world's most prestigious design competitions, alongside Germany's iF Design Award and the United States' International Design Ex...

Hyundai Motor and Kia are expanding design freedom beyond the constraints of conventional manufacturing through their commitment to engineering excellence. In Part 3 of our series, we step inside the Additive Manufacturing Solution Center (AMSC), where engineers are utilizing advanced industrial 3D printing to compress development timelines and print complex components from digi...