Habits 2 Goals: The Habit Factor® Podcast with Martin Grunburg

Since the Unified Behavior Model went public (preprint 7/8/2025), the same critiques keep returning. Most aren’t objections to the model — they’re misconceptions about what a foundational framework...

Psychology defines itself as the scientific study of mind and behavior. Yet there is no scientific consensus on what the “mind” actually is.

Not even close.

Think about how “crazy” that is. No pun intended.

Physicalists say it’s brain chemistry. Functionalists say it’s software. Phenomenologists say it’s subjective experience. Pick your camp — that’s just th...

Behavior Architecture, the 8-Day Cohort & Scholarship Applications are now open. Next cohort begins Thursday...

Happiness on a Whim

The surprising truth is that happiness and every other emotion are not mysteries. This framework proves it.

Start here

Happiness might be the most talked-about behavioral concept of all time. Thousands of books. Tens of thousands of blogs and podcast episodes. And yet — for most people — it remains a mystery.

The first key:<...

Happiness on a Whim

The surprising truth is that happiness and every other emotion are not mysteries. This framework proves it.

Start here

Happiness might be the most talked-about behavioral concept of all time. Thousands of books. Tens of thousands of blogs and podcast episodes. And yet — for most people — it remains a mystery.

The first key:<...