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Website title: Florida Writers Association | Blog

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More than once I’ve been asked a question like this: “My book comes out this week. What should I do to market it?” Unfortunately, by the time the author asks me that question, several important marketing opportunities have already passed. Book marketing should start at least six months before publication, if not longer. Does that mean everything is ruined if you published your b...

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There’s a place for you at Florida WritersCon. Whether you’ve just finished your first manuscript, are preparing to publish, or already have books on the shelves, every writer eventually reaches the same point: You know your next step is out there … you just need the inspiration, knowledge, or encouragement to get there! At Florida WritersCon 2026, you’ll be surrounded by fellow...

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Forget sitting in the back of a ballroom taking notes. Florida WritersCon 2026 is about rolling up your sleeves, practicing new skills, and connecting in-person. Throughout the weekend you’ll write, workshop, ask questions, receive feedback, meet other writers, and actively practice the craft alongside experienced authors and industry professionals. At Florida WritersCon 2026, y...

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Email marketing is one of the most popular methods for communicating with readers. With all the emails people get these days, it’s a challenge to get folks to sign up. There is one trick to attracting readers to your email list: a stellar reader magnet. What Is a Reader Magnet? A reader magnet is a document you give away for free when people sign up for your email list. It shoul...

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