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In this article I’m going to share an easy SEO trick for photos anyone can do. Not many web admins do this, so if you do, it will give your website an advantage in the search engines.

Google is very smart, but it doesn’t totally understand photos.

Search engines have gotten much better at identifying what objects are included in each photo, but they do...


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Is search engine optimization (SEO) a one-time project or an ongoing  process?

It’s an important question to answer before investing in SEO.

Can I optimize my website for search engines once and it will rank well for my targeted keywords from that point forward, or do I need to continue to monitor and manage the optimization after the initial optimiz...


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When someone visits your church website for the first time, they are trying to answer an important question:

What is this church really like?

They may read about your beliefs, ministries, worship services, and church history, but long before they read every word on the page, they will notice your photos.

These photos can communicate a gre...


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Photos are one of the most noticeable parts of a Google Business Profile. They can show potential visitors what an organization looks like, what happens there, and what they can expect when they arrive.

But can adding more photos to your Google Business Profile also improve where your organization ranks in local Google search results?

Earlier research found a st...


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Millions of students and teachers are returning to school this time of year (or going to school for the very first time).

This transition can be a big challenge for many families. I know this first hand having 3 kids myself. Plus my mother was a teacher for 30+ years, my sister-in-law is a teacher, and a member of the OurChurch.com team is a former teacher.

But ...


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